Sometimes it’s hard to discern if a new tool, platform or medium is the next big thing or something that is generating a lot of buzz but will not have a long-term impact on the industry. AI is certainly having a moment (the crisis communications response to a former employee saying that your product could cause human extinction is the topic for another post), but signs are pointing to a shift for the strategic communications industry. It impacts how we work: what moves the needle for our clients and how we get it done.

You don’t need to be a member of the Academy for awards to have an impact on your business. Whether it’s a trade publication, professional organization or local “best-of,” submitting your projects, products and people for awards creates these opportunities:  

The weather is starting to turn cooler across the US, which means that preparations for the Winter 2026 gift, home and lifestyle trade show season should be heating up.

After many years in in-house corporate roles, I am officially launching CP Bohannon as a strategic communications consultancy for lifestyle brands, destinations and events.